The roar of the crowd. The smell of grilled meat. Then the screen flickers, and suddenly, you’re not just watching a game—you’re getting a glimpse into whole new worlds. Super Bowl LX is on the horizon, and while the game itself promises gridiron glory, many are secretly more excited about the trailers. What cinematic universes will collide with our living rooms during those coveted commercial breaks?
Super Bowl 2026: The Real Game is the Movie Trailers
Whispers are intensifying as the big day approaches: studios are lining up their heavy hitters for a Super Bowl LX trailer blitz. It’s like a gladiator arena, only instead of swords, they’re wielding sneak peeks. So, what can you anticipate seeing? Here are some educated guesses about the silver screen spectacles vying for your attention during the breaks.
Michael
Everyone knows the feeling of hearing a classic song for the first time; that magic seems to be what the filmmakers hope to invoke with the biopic, Michael. Scheduled for release on April 24, 2026, the buzz began with a short teaser, igniting anticipation among fans.
Adding to the intrigue, Michael Jackson is portrayed by his nephew, Jaafar Jackson. The early glimpse suggests a potentially massive 2026 release, positioning a full-length trailer reveal at Super Bowl 2026 as a strategic move.
Scream 7
The satisfying shriek of horror fans continues to fuel the Scream franchise. It’s a cultural institution at this point. While some argue for closure, others eagerly await the next installment. Though a trailer exists, Super Bowl 2026 could amplify the terror with a brand-new sneak peek at Scream 7.
Minions 3
Kids love ‘em, parents tolerate ‘em: the Minions aren’t going anywhere. Their widespread appeal stems from those Despicable Me films, which have generated chart-topping success. Currently, a Minions 3 teaser is missing, making a Super Bowl 2026 reveal a probable, and highly anticipated, event.
Will There Be Another Minions Movie?
Given the financial success of the franchise, it’s almost a lock. Minions 3 is positioned to capture that family-friendly market, and the Super Bowl is a way to guarantee huge visibility. The lack of any promotional material makes a trailer debut at the event even more plausible.
Hoppers
From Pixar, Hoppers is generating buzz for its fresh take on the animal kingdom. The film has been called Avatar, but for kids. It promises vibrant animation and world-building.
The initial teaser has generated significant excitement. With only a teaser released thus far, a full-length trailer at Super Bowl 2026 seems highly probable.
Disclosure Day
Aliens in the news always spark chatter. If you’re craving a well-made extraterrestrial movie, 2026 has you covered. Disclosure Day, directed by Steven Spielberg, is scheduled for release on June 12, 2026. The current trailer avoids revealing too much, which is a good sign. Given the public’s hunger for details, a second trailer at the Super Bowl would make sense.
Toy Story 5
The enduring charm of Toy Story keeps audiences coming back. As one of Pixar’s strongest franchises, a fifth movie is poised to introduce new challenges for Woody and the gang. A teaser is available, but a full-length trailer at Super Bowl 2026 could further stoke the fires.
The Super Mario Galaxy Movie
Many gamers today got their start with Super Mario. The franchise’s cultural impact is undeniable. Following the success of the first film, a sequel, The Super Mario Galaxy Movie, is on the way. The existing trailer is good, but Super Bowl 2026 presents an ideal platform for a second, even more spectacular, trailer.
Which is the Best Super Mario Movie?
That’s a matter of personal taste, but the upcoming film could certainly vie for the title. With evolved animation techniques and a continued dedication to the source material, The Super Mario Galaxy Movie has the potential to surpass its predecessor. Nintendo understands its audience, and has a chance to deliver something special.
The Mandalorian and Grogu
The Mandalorian series resonated strongly with Star Wars fans. Capitalizing on its popularity, a full-length movie starring The Mandalorian and Grogu is coming. A teaser exists, but given the scheduled 2026 release, a Super Bowl 2026 trailer is highly likely.
Super Bowl Ad Boycott? Which Studios are Skipping the Show?
The Super Bowl is a marketing colossus where studios roll out clips and trailers for their tentpole releases. It’s advertising’s big dance, where a single spot can guarantee more impressions than nearly any other event. But some studios are opting out.
According to a report by Deadline, Warner Bros., Sony, Apple, and Netflix are reportedly passing on Super Bowl 2026. The rationale? The exorbitant cost of Super Bowl ad slots. This means other studios will have more room to grab your eyeballs, for better or worse.
How Much Does a Super Bowl Ad Cost?
Super Bowl ad spots are notoriously expensive. While numbers fluctuate each year, a 30-second commercial during Super Bowl broadcasts now averages $7 million USD (€6.4 million EUR, rounded). This steep price tag prices out smaller studios and contributes to the “boycott” mentioned above.
So, these are some of the educated guesses. But what unexpected cinematic gems might steal the show and capture our collective imagination?