Author: Celmoon

Find out how to schedule Tweets (one at a time or in bulk) so you can save time and focus on creating great content instead. Ever wonder how other X/Twitter….

Are you marketing on the world’s third most-used social platform? These Instagram statistics can help you shape your strategy. Instagram is a tricky platform to get your head around. Just….

Can human-written social posts generate more engagement and reach than AI-written ones? It’s humans vs. robots in the ultimate showdown. At this point, you’ve heard it all about AI. AI….

We analyzed thousands of Facebook posts from businesses of all sizes to find the ultimate best times to post on Facebook. Looking for the best time to post on Facebook….

Learn how to use one (or all) of the best social media monitoring tools to help you track and manage online conversations about your brand. Social media monitoring tools are….

Are carousels still the top content format on Instagram, or have Reels displaced them for good? There’s only one way to find out. In 2022, Instagram made big changes to….

Understand your customers, manage your reputation… Sure, but there are also these 10 other benefits of social listening you probably haven’t considered. Everyone knows social listening tools scan the web….

Get up-to-date social media benchmarks for key industries and understand how your results stack up right now. How do you know the “right” number of engagements to expect on your….

Everybody’s talking about social SEO, but how do you actually do it? We tested a theory to see if Instagram alt text makes a difference. Social SEO is a hot….

Make sure you understand how to view Instagram Story analytics, and which metrics matter the most when building a strategy for this popular channel. With top-of-the-feed placement, links, and interactive….

Learn how to calculate your social media ROI — aka the return on investment from your social media activities and expenses. Social media managers know the recurring nightmare of being….

Compare your results to average engagement rates in your industry to get a better understanding of your performance — and brag about your wins with confidence. So you’ve planned and launched….

How do successful influencers decide what to charge for their work? We’ve got influencer rates and pricing formulas to help you get started. You might know your favorite influencers’ preferred….

Social selling allows you to laser-target your prospecting, establish rapport with potential clients, and drive social media sales. Social selling is not the same as social commerce. Rather than chasing….

Wondering how to make managing multiple social media accounts less stressful? Take a couple deep breaths — and read this. How many social accounts is too many? No such thing — that….

Instagram carousels get way more reach and engagement than regular posts. Here’s how to make carousel posts part of your Instagram strategy. Instagram carousel posts are one of the most….

Put your social performance in context and find out how to beat the competition with the right social media competitor analysis tool. Social media competitor analysis tools should be a….