Category: Social Media

Every story is improved with a great soundtrack. Learn how to quickly and easily add music to your Instagram Story and watch engagement soar! Wondering how to add music to….

Everyone who has ever used Twitter has had to delete a post after asking “Can you edit a Tweet?” But those days are over. Almost. Not being able to edit….

Learn how much influencers make on each social media network and how to incorporate them into your marketing strategy regardless of budget. Getting paid to post on social media is….

We compare the features of TikTok business vs. personal accounts to help you decide which is best for your brand. It’s time: You’re ready to stop lurking and start actually….

Social media live streaming is one of the best ways to engage followers. And you don’t need any special equipment to get started.  From Saturday Night Live and the Super….

Learn how to download YouTube videos for free on Mac, iOS, Android and PC. Do you want to download YouTube videos but can’t figure out how? Maybe you want to….

Ecommerce chatbots can help retailers automate customer service, FAQs, sales, and post-sales support. Here’s how to choose the right one. Ecommerce chatbots have exploded in popularity in recent years. This….

If you plan to use your social channels as a platform for advocacy and activism, follow these tips to show up authentically and make a real difference. Social media activism….

Get the highlights and insights from TikTok’s Global Head of Agency & Accounts Khartoon Weiss’ session at The Gathering business summit. TikTok is not a social media platform. It’s an….

Meta is so much more than just Facebook. Discover how to get the most out of Meta for business across all their apps and platforms. During the second quarter of….

We’ve rounded up the most important chatbot analytics your business should be tracking and how you can use them. To get the most out of your chatbot, you need to….

Your step by step guide for using LinkedIn Live to grow your brand and connect with your community face-to-face. Lights. Camera. Action! Are you ready to jump on the LinkedIn….

Find out how to use Facebook Messenger bots (a.k.a. Facebook chatbots) for customer service, sales, and social commerce. Most brands don’t have the resources to offer 24/7 online customer service….

Social media training courses are a great way for digital marketers to level up their skillset. Check out these great courses in 2024. Taking a social media course will up-level….

Learn what the customer journey mapping process is and download a free template that you can use to create your own customer journey map. Mapping the customer journey can give….

Snapchat’s potential ad reach sits at 616.9 million users. Learn how to navigate Snapchat Ads Manager to effectively reach this engaged audience. The Snapchat Ads Manager is a valuable tool….

Worried you might have fallen victim to the Instagram shadowban? Find out how to tell and how to fix it, plus how to avoid getting shadowbanned. If you say “Instagram….

It’s hard to deny that celebs are good at social. But why is that? Here are 9 tried and true tactics that brands can learn from Instagram celebrities. Celebrities, they’re….

When social is your full-time job, it’s hard to get away. We’ve got tips to help you keep social media burnout at bay. Social media can feel inescapable, even for….

Want to optimize and boost profit? We’ll walk you through 16 easy tips designed to convert customers and increase online sales. If you’re wondering how to increase online sales, have….

Learn what social shopping is and why you should make it a cornerstone of your ecommerce strategy in 2024 and beyond. Social shopping has been growing steadily since 2019. People….

Experts say you’re supposed to post 1-4 times per day, so it’s no wonder you may have run out of unique TikTok ideas by now. Creating engaging, entertaining content on….

Pinterest is more than a visual content aggregator – it’s a powerful search engine. Here’s how to nail your Pinterest SEO strategy. If you’ve dismissed Pinterest as a casual social….

We’ve rounded up the top 19 Black Friday marketing strategies to help you stand out from the crowd on Black Friday Cyber Monday weekend. Planning a Black Friday marketing strategy….

Make Pinterest your secret weapon for driving leads, sales, and growth. Learn exactly how to make money on Pinterest with these 7 strategies. If you’re a little lost on how….

Managing multiple Instagram accounts can be scary. What if you post to the wrong account? What if you get locked out of one of them? Do you manage multiple Instagram….

Snap, share, sell. Wish it was that easy? Use these real estate social media posts to attract new clients (buyers and sellers). Second only to referrals, social media is the….

Stop posting on the fly. Here’s how to create, plan, and schedule Reels ahead of time so you can stay on track. Instagram Reels have taken over as the fastest-growing….

Instagram can massively grow your business, unless it… doesn’t. Here’s when and how to delete an Instagram account—step by step. Decided Instagram isn’t the best fit for your business? No….

Hopefully, you’ve familiarized yourself with the basics of Instagram Reels by now — because it’s time to kick things into Expert Mode. Since their introduction in 2020, Instagram Reels have….

Found a mistake in a carousel you spent hours perfecting? You don’t have to start over. Here’s how to delete one picture from an Instagram carousel in 5 easy steps…..

A Facebook Custom Audience offers some of the best ad targeting available. Follow this step-by-step guide to quickly set up your own Custom Audiences. With 2.82 billion daily active users,….

Retail trends can help steer your strategic direction, and improve customer experience. Two retail trends that every business can count on in 2024 are change and innovation. Online and in-person….

TikTok and online shopping are a match made in social commerce heaven. Learn how your business drive sales with TikTok. If you’ve got a product or service to sell, you….

We dive into 15 of the best Shopify apps available for sales, marketing, and customer support. Learn how they can help you grow your business. Using the best Shopify apps….

You’ve probably ordered custom celebrity videos for your best friend. But have you considered using Cameo to promote your business? If you’ve ever wanted George Costanza to roast your dad….

Twitch’s explosive popularity shows no sign of slowing. If you haven’t already started, now is the perfect time to try Twitch ads. Twitch became popular as a platform for live-streaming….

Custom Discord emojis are easy to create and add to your servers. Here’s how to use them to make your Discord content stand out. You may be familiar with Discord,….

Wondering how to post a GIF on Instagram? You’re not alone. Follow these steps to share GIFs in posts or Stories. GIFs are a fun way to connect with your….

Find out how to effectively market to Gen Z — the demographic with strong opinions, unique tastes, and an ever growing buying power. There’s no question about it: Gen Z is….

Here’s everything you need to know about sponcon, from tips on working with content creators to examples of successful campaigns. What are the pros and cons of sponcon? Pro: It’s….

Instagram question stickers are the ultimate engagement power-up. These are the creative question sticker examples you’ll actually want to try. There’s nothing we marketers love more than first party data,….

Learn how you can use conversational AI (virtual assistants or chatbots that can “talk” to people) in social commerce and customer service. Customers are asking questions about products and services….

More people are talking about your brand than ever before. Learn how to join the discussion and drive sales with conversational commerce. Imagine walking into a store only to find….

What sets TikTok Stories apart from similar features on other platforms? A public comment section, for one thing… but that’s not all. At this point, just about any smartphone app….

We’ve come up with our list of the top four ecommerce platforms for businesses to use. Let’s get you selling! What’s the best ecommerce platform to use for 2024? Like….

Learn everything you need to know to create your own Etsy shop and start selling today. So you want to learn how to sell on Etsy but don’t know where….

Add a trending TikTok sound to your video, and you’ll enter into a larger conversation happening around that audio. TikTok is many things to many, many people — a daily….

Social media campaigns are the rocket fuel of your marketing efforts: a concentrated burst of energy that boosts your brand. Social media campaigns are the rocket fuel of your marketing….

Social media optimization techniques can help you do what you’re doing even better, from improving engagement to gaining new followers. Social media optimization (SMO) helps business owners, content creators and….