The anticipation surrounding Christopher Nolan’s upcoming film, The Odyssey, is reaching a fever pitch, compelling major theaters to prepare for its blockbuster release. This year, Regal Cinemas has already laid plans to build new IMAX theaters, and now, Cinemark is following suit with exciting upgrades.
Reported by Variety, Cinemark is set to introduce three new 70mm film projection systems and four new IMAX with Laser systems across the United States. Additionally, the company will enhance its existing 12 IMAX screens with this state-of-the-art projection technology. The new 70mm locations will be found in Woodridge, IL; Colorado Springs, CO; and Rochester, NY.
Currently, only around 30 theaters globally can show films in 70mm IMAX, the format Nolan utilized for The Odyssey. By its July 2026 release, that number is anticipated to rise to approximately 40. While that may seem modest, it’s a significant expansion for fans in those regions. The theaters upgrading their IMAX projectors will also enhance picture quality, benefitting all audiences.
It’s intriguing that theaters often delay technological upgrades. However, this proactive approach signifies a commitment to providing the best experience possible for moviegoers. IMAX screenings of major films have consistently outperformed standard viewing in attendance. Fans are willing to wait for home releases of titles like Sinners, but they won’t miss the chance to see a film on a colossal screen.
An exciting aspect of The Odyssey is that it marks the first feature-length Hollywood film shot entirely in 70mm IMAX. Historically, this was unfeasible due to the size of filming equipment. Yet, IMAX has developed new, more compact cameras that allow filmmakers to harness this vast format. Upcoming projects, such as Denis Villeneuve’s Dune Part Three, are also set to take advantage of these innovations.
IMAX previously sold out several key 70mm IMAX screenings for The Odyssey in an unprecedented promotional event, demonstrating strong audience interest. By the time the film launches, there will be many more theaters equipped to show it in this exciting format.
The Odyssey boasts a star-studded cast, including Matt Damon, Tom Holland, Anne Hathaway, and Zendaya. The film is set to hit theaters on July 17, 2026. Fans can expect a teaser to release online in December, coinciding with the debut of Avatar: Fire and Ash.
How many theaters can show IMAX films in 70mm format? Currently, about 30 theaters worldwide can accommodate 70mm IMAX screenings. However, this number is expected to grow, making the experience available to more audiences.
Why are theaters upgrading their IMAX technology? Theaters are upgrading to meet the rising demand for premium viewing experiences, especially for blockbuster films that draw larger audiences.
What makes The Odyssey special in terms of filming technology? It is the first Hollywood feature film entirely shot in 70mm IMAX, an impressive feat made possible by new compact cameras developed by IMAX.
When is the release date for The Odyssey? The film is scheduled to open in theaters on July 17, 2026, with teasers expected ahead of its launch.
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