In today’s fast-paced digital landscape, navigating online culture as a self-proclaimed “unc” can be pretty overwhelming. Between physical discomfort and the barrage of memes, it feels like a lot to process. One trend that’s causing quite a buzz is the “6-7” phenomenon, which recently exploded among the younger generation, particularly in games like Fortnite.
This meme has taken the internet by storm in 2025, making its way into popular gaming events such as the recent Fortnite live show. If you’ve ever found yourself scratching your head, wondering what it’s all about, you’re not alone. Let’s break it down together.
Understanding the 6-7 Live Event Joke in Fortnite
2025 has marked the rise of the “67” meme, capturing the imaginations of Gen Alpha and beyond. It’s a curious mix of absurdity and joy that’s swirled into the fabric of internet culture. The Fortnite Zero Hour live event incorporated this meme, which was a fitting tribute to the year’s youth trends.
But what does the “67” really mean? At its core, this meme lacks a substantial explanation, and that appears to be part of its charm. It initially gained traction with the song “Doot Doot (6 7)” by rapper Skrilla, which found popularity on platforms like TikTok and Instagram Reels, particularly in edits with basketball star LaMelo Ball—who happens to stand at six feet seven inches tall.
This led to a new catchphrase: “67,” often accompanied by an enthusiastic hand gesture. You may find it perplexing, but welcome to the world of internet brain rot.
During the climactic finale of the Fortnite event, which showcased a grand spectacle reminiscent of Avengers: Endgame, players experienced a dramatic transition from Chapter Six to Chapter Seven, punctuated by the iconic “67” meme. You can witness this in the thrilling recap video shared by the family-friendly streamer NickEh30.

The event itself was a visual feast. Players enjoyed appearances from cultural giants such as Godzilla, King Kong, the Mighty Morphin Power Rangers, Teenage Mutant Ninja Turtles, The Simpsons, and many more.
If you’re struggling to comprehend the frenzy surrounding the “67” hype, don’t be discouraged. It’s an indicator that you might not belong to the generation that thrives in this cultural moment—namely, anyone born before the year 2000. There’s nothing wrong with that. The phenomenon’s allure partly lies in its silliness and how wholeheartedly it’s embraced by the youth.
Now, let’s explore some questions that may arise for those trying to wrap their heads around this meme:
What is the significance of the “67” meme in today’s culture?
The “67” meme is significant as it showcases how absurdity can become a source of shared joy among younger audiences, forming a part of their online identity.
How did the meme start?
The meme originated from the song “Doot Doot (6 7)” by Skrilla, gaining traction through social media where it became synonymous with basketball imagery.
Why do people find it funny?
Its humor lies in its randomness and the collective understanding among Gen Alpha that celebrates silliness in a light-hearted way.
What is the connection between the meme and Fortnite?
Fortnite embraced the meme during its live events, capitalizing on its popularity to enhance player engagement and add humor to game updates.
Can the hype around “67” fade away?
Like many internet trends, it’s possible that the “67” excitement will wane with time, but its impact on 2025 culture will likely remain.
As we continue to dissect and engage in these fleeting trends, it’s essential to embrace the experience, even if it feels out of touch. If you’re curious to dive deeper into the world of online trends, be sure to explore more fascinating topics at Moyens I/O.