Supergirl’s Weak Opening: Mixed Reviews Sink Box Office

Supergirl's Weak Opening: Mixed Reviews Sink Box Office

I was watching the weekend totals scroll across my phone when the room went quiet. You could feel expectations leak out of the conversation. The headline number—$68 million (€63 million)—landed like a cracked comic-book page you can’t flip back.

I’ll walk you through what happened, what it means for DC Studios, and where you should look next if you care about superhero momentum. You’ll get the numbers, the context, and a clear sense of how audiences and critics split over Milly Alcock’s Kara Zor-El.

Opening weekend scoreboard: the raw totals and the immediate reaction

The weekend box office posted $68 million worldwide (with over half from the domestic market), and domestic projections had aimed for $50 million (about €46 million). The math is simple: Supergirl opened to $68 million (€63 million) globally and failed to turn buzz into a blowout.

Deadline reported the figures, and Producer Peter Safran acknowledged the modest start to The New York Times while insisting the company still has a long-term plan for DC Studios. That statement reads like damage control, and you can see why—the film missed the studio’s hopes and sits under a microscope now.

How much did Supergirl make on its opening weekend?

Short answer: $68 million worldwide (≈ €63 million). The film underperformed against a $50 million domestic projection (≈ €46 million). For quick comparison, Joker: Folie à Deux opened to $37.8 million in North America (≈ €35 million) two years ago, but that film was marketed and received very differently at the time.

Audience split at the screenings: applause, boos, and a fractured online chorus

I sat through a preview where applause and scattered boos arrived in equal measure; the room felt half-won.

Critics and audiences are polarized. Some praise Milly Alcock’s performance and note she does the best she can with the material; others call the film bland or worse. A months-long online hate campaign hardened impressions before the first frame hit theaters, so opening weekend was part reputation test, part theatrical performance.

That split matters more than you might think. When word-of-mouth fractures into praise and derision, family groups and casual moviegoers hesitate. The result: an opening that’s steady enough to avoid catastrophe but weak enough to put pressure on theatrical legs.

Why did Supergirl underperform at the box office?

There isn’t a single villain to blame. Marketing noise, a mixed critical reception, pre-release online negativity, and heavy competition all played roles. You can add timing—parts of the world were heating up for the World Cup, and territories with strong grosses were quieter than expected.

Compare that to Toy Story 5, which had $159.1 million (≈ €146 million) in its second weekend and a global tally of $585 million (≈ €538 million). Illumination’s family brand and franchise loyalty created momentum that Supergirl couldn’t match.

The calendar and competition: how July’s slate reshaped the battlefield

The release calendar is crowded: Minions & Monsters, Evil Dead Burn, the Moana remake, The Odyssey, Her Private Hell, Motor City, and Spider-Man: Brand New Day all arrive in quick succession.

Studios like Illumination and Disney have engines built for broad, multi-generational turnout; DC’s current film felt more targeted. The risk was known—July is a sprint—and Supergirl ran into a pack of full-strength challengers.

Is Supergirl a box office flop?

Not yet, but it’s a cautious start. A flop implies total collapse; this is a weak opening that can still be rescued by strong legs, international rebounds, or streaming deals. Producer statements to outlets like The New York Times suggest DC Studios will push forward, and the film’s path depends on week-two holds, marketing pivots, and how audiences react once the online heat cools.

What the studio can do next: short-term fixes and longer plays

I’ve watched studios pivot before and you can read the signals: more targeted ads, critical screenings for influencers, and cross-promotions to stabilize word-of-mouth.

If DC wants to protect Kara Zor-El’s future, they’ll need to lean into Milly Alcock’s strengths, clarify the film’s tone in ads, and treat the next six weeks like a campaign to rebuild trust. The marketing machine is a stalled engine that can be restarted, but it will take discipline and precise placement.

For the box office watchers: keep an eye on weekday holds, overseas markets that open later, and companion social metrics on X and YouTube. If Minions & Monsters robs midweek audience share, that could be the decisive hit; if not, there’s still runway.

I’ll be tracking the daily drops, studio moves, and whether audiences rally around Alcock in the weeks ahead—will DC adjust course or let momentum slip away?